“The Art of The Start 2.0” by Guy Kawasaki

The Art of the Start 2.0 is an updated version of the business classic by Guy Kawasaki who is currently the chief evangelist of graphic design startup Canva and formerly the chief evangelist at Apple. The book describes how to use new tools in the digital age in order to build a strong team, create an awesome product or service and beat your competition. The book has been described as the ‘ultimate entrepreneurship handbook’ and in this video summary the book’s key points are explained in an informative and easily understandable manner.

If the video has left you wanting to learn more about Guy’s thoughts on how to build a Startup then you can purchase ‘The Art of the Start 2.0′ at Amazon UK or Amazon US.